Turn Your Thoughts Into Readable Gold
With copy that wows and sells.
If you're like most business owners, you do know that great copy can make a big difference in your business.
It’s not like you’re a complete stranger to the idea of effective copywriting. You’ve seen it work for other businesses and know it can work for yours too.
But there's a problem... (or several):
You’ve tried to do it yourself and quickly realized you’re in over your head (because let’s face it – copywriting isn’t easy).
You’ve hired someone to do it for you, but they just didn’t “get” your business or what you were trying to achieve, so you had to start from scratch anyway.
You don’t have the time or energy to constantly monitor a copywriter to make sure they’re doing a good job.
You don’t know where to even start or how to go about finding a good copywriter, so you’ve put it off altogether because you’re worried about making the wrong hire and wasting money.
You’re pushing your copywriting strategy to the backburner because you’re bogged down by the day-to-day tasks of running a business.
I get it.
You’re busy. You’re pulled in a million different directions.
And you need someone to just take care of this one thing so you can focus on what you’re good at and what you love. Without all the headaches.
Someone you can just hand off your jumbled thoughts to–confident they’ll turn them into a masterpiece that truly speaks to your audience, pulls at their heartstrings, and gets them reaching for their wallet.
That just happens to be my specialty.
The thoughts floating around in your head can finally make their way to the page (or screen), uncovering the hidden gems of your business in the process and revealing what makes you shine so you can start wowing your customers and making the sales you deserve.
Conversion Copywriting
- Product descriptions
- Landing pages
- Sales pages
- Sales email sequences
- Launch copy
When it comes to conversion copywriting, you can't afford to use:
Spammy sales tactics that turn people off
Unclear or confusing messaging
Chaotic or disorganized structures
Copy that’s all about you and not your target audience
Copy that blends in with the competition
If you do, you’ll just be another business lost in the noise–struggling to get noticed and make sales.
To really turn phrases into profits for your business, I follow a science-based process backed by a strategy that’s carefully customized to your business, industry, and target market. No cookie-cutter solutions here – otherwise, why not just purchase a template?
The result? Copy that:
Sells without selling out–bringing in a continuous stream of customers who are ready to buy.
Finds that delicate balance between building rapport and making an offer, so your target market feels understood while also getting excited about your offer.
Meets your prospects where they are in their journey and guides them to the next step with ease–no hard selling required.
Accurately showcases what you do and how you do it better than anyone else–differentiating you from the competition and making it easy for prospects to see why they should choose you.
Maintains a consistent brand voice across all marketing materials so your audience knows it’s you they’re talking to (and not some faceless corporation).
Your sales funnel doesn’t have to be a leaky, disconnected mess. Let’s turn it into a well-oiled machine that guides your prospects from first click to final action from a place of ease and flow–on autopilot.
Website Copy
- Full website copy
- Individual service pages or product pages
- Bio/About pages
We've all heard about the 15-second rule–the average time users spend on a website before deciding whether to stay or go.
Of course, many factors go into the equation, but one thing is for sure:
If your website copy is lackluster, outdated, or just plain uninspiring, you’ll lose visitors–and potential customers–fast.
Yes, your website can be your best salesperson. But only if it’s saying the right things.
It can’t be:
A copy and paste job from another site in your industry
Filled with jargon that only you and your team understand
Hard to navigate or crammed with too much information
All about you and not your target market
If that’s the case, your website will work against you, not for you.
Instead, I help you make your website a customer magnet with:
A user-friendly structure and navigation that makes it easy for visitors to find what they’re looking for (and take the next step).
Engaging, relevant copy that tells your story and speaks to your target market’s needs.
Benefit-driven headlines and calls-to-action (CTAs) that guide visitors to take action.
A consistent brand voice that accurately reflects your company’s personality.
A focus on conversions so you can turn more website visitors into paying customers.
Let’s get the most out of your hard-earned website traffic and turn your site into the sales powerhouse it was meant to be.